Thursday, August 27, 2009

What I did on my summer vacation

When the teacher asks their students what they did on their summer vacation, I"m sure none of them will say "converted over 500 video clips to view on my cell phone". Well that's what we've been doing all summer. Early in June, we partnered with SkillSoft to convert several of their QuickTalk videos for deployment on mobile device.

We have heard from several organizations that provide high potential or executive/leadership training that they are hard pressed to provide solid learning and professional development for this group because of travel restrictions and budget cuts. They love the fact that these video clips provide quick sound advice from top knowledge experts that they may have received coaching from in the past or respect as a CEO or top MBA faculty member.

To see a sample page of these programs, you can type in this URL into your mobile browser

http://tiny.cc/cjY6U

As we continue to learn how to provide mobile content to our clients, we learned a lot about optimizing these videos for mobile delivery.

1- Keep each file under 1.5 MB is possible
2- Build mobile web pages that decrease the amount of scrolling the user has to do
3- Build links to easily navigate between pages
4- Testing--testing--testing, the world of mobile is still developing and knowing how well your content works on various devices is critical
5- Deviceanywhere.com is a great service to let you conduct realistic testing of your mobile content on just about any mobile device with any mobile carrier.

So for those of you that went to the beach or went hiking or just kicked back to relax, we were working away learning how to make mobile content better for you :)

Maybe next year we can get out and catch some rays.